Distributors & Wholesale

If you are interested in becoming an authorized Blue Planet dealer please reach out to us via email at [email protected] or [email protected]

Why Blue Planet?

• Blue Planet is one of the only brands available internationally that is not only Hawaii based but also locally owned and operated.
• Hawaii is the epicenter of the Stand Up Paddle and Foil world and Blue Planet has been involved from the very beginning. We were one of the first businesses to sell Stand Up Paddleboards in Hawaii. Our flagship store in Honolulu has become the biggest retailer of Stand Up Paddle boards and foil gear in Hawaii.
• Being based on Oahu where we have great surf, downwind and flat-water conditions and warm weather year round which gives our team perfect conditions to test and improve our products year-round. We innovate, design and test all our gear locally and once we are happy with the prototype, we have the production models made by our manufacturing partners in Asia.
• As of December 2025, our blueplanetsurf YouTube channel has over 18 million views and 52,000 subscribers, with new videos posted on a weekly basis.
• Our aspiration is to become one of the leading brands in the foil and SUP market internationally. We plan to continue growing our brand through a network of independent distributors that know their local markets and are engaged in their local scene.

Accessories Distribution & Wholesale:

The minimum opening order for distributor/wholesale pricing is 10 units. Please contact us for current pricing, lead times and shipping.

Board Wholesale:

The minimum opening order for wholesale pricing is 5 boards. Please contact us for current pricing, lead times and shipping.

If you are located in the US and are interested in becoming an authorized dealer, please complete the Blue Planet wholesale account application form.

International Board Distribution:

The minimum order to get distributor pricing is a 20' container with a minimum of 35 boards. If you are interested in securing an exclusive distribution territory, you will have to commit to minimum annual orders, depending on the size of the market of the exclusive territory. We usually offer a 4 year exclusive with a small order minimum in the first year to help you get established and then expect orders to increase the following years.

If you are interested in becoming an international distributor please complete the Blue Planet international distributor application.

Domestic Distributors:

International Distributors:

NEW ZEALAND

T&D Board Co/Dan Regan
Wings and Foil Accessories
16 Roadley Ave
Sunnyhills, Auckland
Phone: 020 1000638
Email: [email protected]

EUROPE

Kitesailing Schweiz AG
Foil Accessories
Ruessenstrasse 18 Bear,
CH-6340, Switzerland
+41 417664170

Nalani SUP Surfing
Foil Accessories
Müggelseedamm 216, 12587
Berlin, Germany
+49 160 96387017

Ryf's Surf and Fun
Foil Accessories
Biregstrasse 35
6003 Luzern, Switzerland
+41 41 210 03 91

SB Surfing- Surf Industry
Katschip 88,
1602 CS Enkhuizen, Netherlands
+31 6 53487384